Articles

Vestre strengthens its presence in Denmark

NewsJune 29, 2026

Vestre is strengthening its presence in Denmark with the appointment of its first dedicated Sales and Project Consultant based in Copenhagen. With Alice Vinkel now established in the market, the company takes an important step closer to customers, projects, and continued growth in Denmark.

Vestre strengthens its presence in Denmark

Denmark has long been an important market for Vestre, previously managed from Sweden. With a local resource in Copenhagen, the company now takes the next natural step to get closer to customers, projects, and partners.

– We have seen increasing activity and interest in Denmark, and it feels like the right time to strengthen our local presence. With Alice on the team, we are enhancing both our commercial capacity and our ability to follow projects closely in the market, says Christian Søgaard, Sales and Marketing Director at Vestre.

STRIPES bench by the new light rail line in Gladsaxe. (Architect: Arkitema)

Alice Vinkel brings experience from the urban furniture industry and has in-depth knowledge of the Danish market, its stakeholders, and decision-making processes. In her new role, she will work closely with architects, landscape architects, contractors, and developers.

– I’m very excited to join Vestre. The company’s products, strong design focus, and ambitious sustainability work are things I truly believe in. At the same time, I see great potential in the Danish market and look forward to contributing to Vestre’s further growth here, says Alice Vinkel.

– Alice brings valuable experience and a strong network in Denmark. She understands the market and our key target groups well, and we are very happy to have her on board, says Ronny Jonsson, who has previously been responsible for the Danish market from Sweden.

The appointment is part of Vestre’s long-term strategy to strengthen its presence in key European markets and supports the company’s ambition for continued international growth.

FARI lounge chair, launched in June 2026 and designed for comfort in any setting.

About Vestre

Vestre is a leading producer of high quality street forniture. We turn responsibly sourced materials into furniture designed for everyday public life. Through thoughtful design and long-lasting quality, we help people feel welcome, connected, and at home in shared spaces. Read more at vestre.com

Contact

Alice Vinkel
Sales and Project Consultant
alice.vinkel@vestre.com
+45 7035 5757

Christian Søgaard
Sales and Marketing Director
christian@vestre.com
+47 959 39 814